Studiju veids |
maģistra akadēmiskās studijas |
Studiju programmas nosaukums |
Loģistikas sistēmu un piegādes ķēdes vadība |
Nosaukums |
Mūsdienīgas informācijas tehnoloģijas organizētā mazumtirdzniecībā |
Nosaukums angļu valodā |
Modern Information Technologies in Organised Retailing |
Struktūrvienība |
33000 Datorzinātnes, informācijas tehnoloģijas un enerģētikas fakultāte |
Darba vadītājs |
Vitālijs Boļšakovs |
Recenzents |
Liāna Napalkova |
Anotācija |
INFORMATION TECHNOLOGY, ORGANIZED RETAILING, INNOVATION,
COMPETITION, DISTRIBUTION
The master thesis examines concepts of Modern Information Technology and
possibilities to use them in organized retailing as the level of competition in retail business
have been intensified what leads to stimulate retailers to reposition and diversify their retail
formats, and innovate in their distribution systems. The thesis contains structured
information regarding the components, management, evolution and strategies of
organized retailing, as well as implementing modern Information Technology into
retailing to make customers even more engaged, while also making their lives simpler.
The master thesis describes integration process of modern Information Technology into
organized retailing based on innovative technologies and solutions. Analysing the
current situation in Retail industry regarding Information Technologies. Taking into
account results of the research and analysed data, the master thesis offers applicable way for
integration of modern Information Technology into organized Retailing of small and medium
size enterprises.
The master thesis contains 71 pages, 16 figures and 88 reference sources. |
Atslēgas vārdi |
MODERN INFORMATION TECHNOLOGIES IN ORGANIZED RETAILING |
Atslēgas vārdi angļu valodā |
MODERN INFORMATION TECHNOLOGIES IN ORGANIZED RETAILING |
Valoda |
eng |
Gads |
2018 |
Darba augšupielādes datums un laiks |
28.05.2018 18:11:50 |