Noslēguma darbu reģistrs
Studiju darba apraksts
Studiju veids maģistra profesionālās studijas
Studiju programmas nosaukums Uzņēmumu un organizāciju vadīšana
Nosaukums Izstrāde biznesa stratēģiju uzņēmumam "Graphene Power" Latvijā
Nosaukums angļu valodā Development of Business Strategy for the Company “Graphene Power” in Latvia
Struktūrvienība 01B00 Rīgas Biznesa skola
Darba vadītājs I.Jākobsone
Recenzents A.Dzedons
Anotācija The title of the thesis is “DEVELOPMENT OF BUSINESS STRATEGY FOR THE COMPANY GRAPHENE POWER IN LATVIA”. The main issues discussed in the thesis about the competition from the main key players in Latvia. In addition, the EU countries are highly concentrated to reduce the Volatile Organic Compound materials in the paints due to the increase in carbon footprints. The conventional paints such as water- and oil-based paints are the main two decorative paints widely produced. Both these paints have high VOC contents. There are four pictorial diagrams represented for the information shared in the thesis and one table to describe the SWOT analysis. It is started with a brief company profile to provide the information about Graphene Power. The thesis is described the internal and external environmental analysis. In the external environmental analysis, it is subdivided into two categories. In internal environmental analysis, it is also subdivided into several division as well. It is described the SWOT analysis about the strength and weakness of the company. The thesis is further continued with strategies on corporate and business level strategies. The alternative solutions are developed after problem definition and there are three alternative solutions and they are direct selling, internet selling and retail store outlets. It is recommended to develop the business with retail store business which will be better for Graphene Power.
Atslēgas vārdi Stratēģija, Grafēna krāsas, mazumtirdzniecības veikali
Atslēgas vārdi angļu valodā Strategy, Graphene Paints, Retail Stores
Valoda eng
Gads 2018
Darba augšupielādes datums un laiks 26.01.2018 12:44:55