Graduate papers
  
Description of the graduate paper
Form of studies Master
Title of the study programm Entrepreneurship and Management
Title in original language "Mārketinga komunikācijas stratēģija IT uzņēmumos"
Title in English "Marketing Communications Strategy at IT Companies"
Author Laura Villeruša
Department Institute of Business Engineering and Management
Scientific advisor Deniss Ščeulovs
Reviewer Tatjana Tambovceva, profesore, Dr.oec.
Abstract Mārketinga komunikācijas stratēģija IT uzņēmumos
Keywords mārketinga komunikācija, IT uzņēmumi, mārketinga komunikācijas veidi, sociālie tīkli
Keywords in English Marketin communications, IT companies, marketing mix elements, social portals
Language lv
Year 2016
Date and time of uploading 02.06.2016 13:47:47